• To improve the yield and quality of cotton, particularly in respect of staple length, micronaire, strength, etc. by developing better cotton varieties and through improved seeds and Integrated Water, Nutrient and Pest Management Technologies and their transfer to farmers.
• To increase the income of the cotton growers by reducing the cost of cultivation apart from increasing the yield per hectare by proper transfer of technology to the growers thereby increasing the production and availability of cotton for internal consumption and exports.
• To improve the quality of cotton, particularly in respect of trash, contamination, etc. by improving the infrastructure in the market yards for cotton, by providing better facilities for cotton marketing and reducing foreign matters, resulting in minimum contamination in cotton.
• To improve cotton processing facilities by upgrading/modernising the existing ginning and pressing factories, resulting in cotton processing with minimum or no contamination to achieve better value added products like yarn, cloth, garments, made-ups, etc.

• Cotton Research and Technology generation
• Transfer of Technology and Development 
• Improvement of Marketing Infrastructure
• Modernisation/upgradation of G&P factories

• To provide neat and least contaminated cotton staple to the world.
• To achieve complete customer satisfaction with the most advanced technology for handling bulk materials safely and economically.
• To continually develop advanced techniques for product and technology superiority.
• To develop and maintain an unmatched reputation for product superiority and excellent contract performance.
• To engage our employees in a worthwhile and rewarding experience of lasting value.